Owner
Stine Smith
A career across Europe and the Middle East finally took Stine Smith, founder of Roots & Wings Merino, to New Zealand.
Here, Stine discovered Merino wool, the magic fibre for athletes and children. Long used by every child "down under" Stine couldn't find a similar quality in Denmark.
Stine created her first Essentials collection for Roots & Wings Merino in 2015. The design and the expression is classic Scandinavian, with its choice of colours, simplicity and attention to detail.
The organic merino wool has been carefully selected from an organic farm on New Zealand's South Island, rinsed in mountain water to soften it and each garment is hand sewn by merino specialists in New Zealand.
Roots & Wings Merino want to encourage children getting outside to play, no matter the weather. With Roots & Wings Merino they can.