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Everybody deserves a piece of the North

THE ENIITO STORY AND BRAND

Driven by a passion for design and entrepreneurship, ENIITO is established to assist Scandinavian designers reach quality conscious shoppers world-wide.

“Because unique Scandinavian designs should be easy to reach no matter where in the world you live.”

ENIITO is hatched from a genuine passion for New Nordic Design and the simple thought of all the untapped potential that exists in Scandinavia. ENIITO offers a safe-haven for small-scale designers that will take them and the Nordic movement onto the international market.

By only featuring the unseen and upcoming craftspeople ENIITO nurtures entrepreneurship, innovation and uniqueness – it is a needed alternative to otherwise mainstream brands.

The categories and designers are chosen in adherence to the Nordic design principles of quality, functionalism and minimalism. To ensure the authenticity of the designs, all designers must be based in Scandinavia.


Our team share the ENIITO community’s passion for quality, design and entrepreneurship. Combined we offer years of entrepreneur, design, PR and marketing experience.

ENIITO member Thomas W. Brixen

THOMAS W. BRIXEN

Co-founder & CEO

Designed and produced a range of furniture 10 years ago. Worked with design, marketing, photography and communication ever since

Get in touch: twb@eniito.com

ENIITO member Ina Luise Brixen

INA LUISE BRIXEN

Co-founder & Head of Marketing

A graphic designer by trade, but an entrepreneur by heart. “I always dream BIG and the ENIITO vision is, without a doubt, both big and beautiful”.

Get in touch: ivb@eniito.com

ENIITO member Betina Simonsen

BETINA SIMONSEN

Head of Board

Managing Director at Lifestyle & Design Cluster. Bridge building activities among the industries, universities and research institutions.

Get in touch: betina@ldcluster.com

ENIITO member Mikkel Kristiansen

MIKKEL KRISTIANSEN

Front-End developer

Living in a small town hidden away by corn fields. Fascinated by computer technology and an avid user of it ever since I could walk.

Get in touch: mik@eniito.com

ENIITO member Charlotte W. Brixen

CHARLOTTE W. BRIXEN

Designer & Content Creator

Art directed Danish interior, lifestyle magazines and books. I have passion for pictures, collages and paintings and building visual universes to tell a story.

Get in touch: cwb@eniito.com